Profitable Farmer
This show is all about increasing the profitability of your farm so you work smarter and not harder. Your host, Jeremy Hutchings (Managing Director at Farm Owners Academy), reveals the best farming business tips for more leverage in your farm business.
Episodes

Monday Sep 19, 2022
# 104 – What is it to be RESILIENT
Monday Sep 19, 2022
Monday Sep 19, 2022
With R U OK Day taking place last week, I wanted to take a few moments to share a business coaching principle that changed my life.
In my younger years, I constantly struggled with poor self-esteem, low confidence, anxiety and, at times, depression. In addition, I was plagued by an active mindset of sabotaging my own sense of self.
Left unchecked, I hate to think where life might have taken me and where I might be right now.
One of the greatest gifts in my life has been to learn how to do ‘the deeper work’. Focusing on changing my psychology, strengthening my resolve and building my resilience has been an active process that has helped me immensely for over 20 years.
In this episode, I share the concept of the IDENTITY ICEBERG and (hopefully) provide you with a model and process that you can work through to help build your resilience and be at your best.
I talk about the self-development work we need to do around the skills, values, priorities, beliefs and identity that define who we are and who we strive to become.
This is my way of reaching out to our loyal listeners.
I value you greatly, and ask R U OK?
Take care, stay strong and thank you.
Hutch & team
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcast
This free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here. 2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’
Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join
3. Work with us privately
If you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.com and put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Wednesday Aug 31, 2022
# 103 - A Global And Local View On Our Current Reality
Wednesday Aug 31, 2022
Wednesday Aug 31, 2022
Hi [First Name],
In leadership, sometimes it pays to take the highest perspective possible.Today, as we find ourselves navigating global political unrest, war, pandemic recovery, disease threat, rising interest rates, inflation and significant seasonal volatility, this has never been more important.For an incredibly insightful global perspective and a highly considered and passionate interpretation tailored just for us – as Australian Farmers – it gives me great pleasure to introduce one of the most brilliant individuals I have ever met!Simon Kuestenmacher is the Co-founder and Director of The Demographics Group based in Melbourne, Australia. Simon holds degrees in geography from leading universities in Berlin and Melbourne and has worked as a business consultant with KPMG Australia for several years. In 2017 Simon, with Bernard Salt, co-founded The Demographics Group. The group provides specialist advice on demographic, consumer and social trends for business. Simon has presented to numerous corporate and industry audiences across Australia and overseas on demographic trends, consumer insights and cultural change in Australia.For a pragmatic, optimistic and insightful view of Australia’s place in the world and a cracking reminder of what is important for our farms, employees, communities and regions… ladies & gentlemen, I give you the outstanding Simon K!Enjoy!Hutch & TeamP.S. Want to learn the 6-step system that the top 5% of farm owners follow to run their business? Join us for our one-day virtual Business Summit – click here to learn more.
When you’re ready to take the next step and work with us, here are three things you can do:1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business – leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.com and put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Monday Aug 15, 2022
# 102 - Navigating A Major Market Correction
Monday Aug 15, 2022
Monday Aug 15, 2022
As our world continues to change, our commodity and investment markets continue to be impacted by an ongoing series of externalities.
To help us understand the current market conditions and to offer direction on navigating a significant recent market correction, I invite our resident investment specialist, Terry Tran, back to the Profitable Farmer Podcast.
As always, it is great to connect with Terry and, importantly, understand:
what’s happening in the equities markets at present;
how best to navigate a current market correction;
what’s driving this,
political pressures from major global players; and
how to make the most of the opportunities presented.
As leaders, business owners, investors and exporters, it is important to take a global perspective and understand the new dynamics at play.
From Ukraine & Russia to Taiwan, China & the USA, increasing interest rates, inflation, currency and COVID, as always, Terry, it is so valuable to get your insight across all things impacting the investment market.
Importantly, we will be hosting an exclusive 2-hour Investment Webinar with Terry on Wednesday the 24th of August 2022, from 7:30 to 9:30pm. We welcome you to join us as we focus in more detail on how to navigate the current major market correction – click here for more information.
Keep winning.
Hutch & Team
P.S. Want to learn the 6-step system that the top 5% of farm owners follow to run their business? Join Farm Owners Academy Co-Founder Andrew Roberts and Managing Director Jeremy Hutchings for this one-day, one-off business summit on the 15th of September that you can join online from the comfort of your home! Andrew and Jeremy will share the best strategies they have picked up from three decades of coaching and working with hundreds of farm owners. Learn more or secure your seat: https://www.farmownersacademy.com/business-summit/
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Wednesday Jul 27, 2022
# 101 - Another Look Into Successful Succession
Wednesday Jul 27, 2022
Wednesday Jul 27, 2022
Succession is often described as a complex, challenging, confronting, highly emotional and intense process.
At its worst, succession can tear families apart, damage relationships and be the demise of significant farming dynasties. We have all seen this.
In this podcast, I interview succession specialist and ProAgtive Co-Founder Isobel Knight, for another look at this important topic.
“Done well, and applying sound business management fundamentals, succession can be a very positive and creative problem-solving process… one that creates very real and significant opportunities for all involved.”
This is how succession should be.
Over the past 18 years, I have always admired Isobel and the quiet determination she has extended in making a difference for Australian farming families around succession.
I love Isobel’s perspective on succession and how she reminds us to focus on the future and create new opportunities for all involved - finding a way to be respectful, empathetic and grateful in how we arrive at the process.
Now, leading a team of succession specialists and serving farming families across Australia, we can learn a lot from the process Isobel’s team work through as they facilitate farm family succession meetings.
Thank you Isobel, for so openly sharing your view on this important topic and your insight as to how families can set the foundations, through good business management, to do this well. I commend you on a highly successful career and for the impact you have made on our industry.
I hope you find this valuable.
Hutch & Team
P.S. Want to learn the 6 step system that the top 5% of farm owners follow to run their business? Join Farm Owners Academy Co-Founder Andrew Roberts and Managing Director Jeremy Hutchings for this one-day, one-off business summit on the 15th of September that you can join online from the comfort of your home! Andrew and Jeremy will share the best strategies they have picked up from three decades of coaching and also working with hundreds of farm owners. Learn more or secure your seat: https://www.farmownersacademy.com/business-summit/
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Friday Jul 15, 2022
# 100 - Leadership lessons from a Wallaby Great
Friday Jul 15, 2022
Friday Jul 15, 2022
Growing up, like most kids, I had three heroes:
Mel Gibson,
Greg Norman, and
Phil Kearns.
All Aussies. All champions in their own way in their chosen field.
To celebrate our 100th Profitable Farmer Podcast episode, it gives me great pleasure to introduce Wallaby great Phil Kearns (OAM).
Phil is without question one of Australia’s greatest ever Rugby Union players. With 67 tests as #2 for the Australian Wallabies,10 as Captain and 73 games for the NSW Waratahs, Phil was a key contributor to 3 successful Rugby World Cup campaigns, including the memorable 1991 and 1999 victories over England and New Zealand, respectively.
Beyond Rugby, Phil is a thoughtful, composed and genuine leader. A true gentleman of sport, business and philanthropy.
I was lucky enough to meet Phil recently when he opened the new clubhouse at the local Cootamundra Rugby grounds. The time he openly shared with my family, the kids of the Club and their families was incredible.
His passion for Australian Rugby, grass-roots footy, local communities, and youth development is inspiring. His contribution to the game of Rugby and its future in Australia is significant.
Enjoy this conversation where we connect and discuss:
the past and future Australian Rugby landscape;
the process to win the recent Rugby World Cup bid, what this means for Australian Rugby;
his career as a Wallaby; and
his take on leadership and how to get the best for & from individuals and teams.
There is always so much we can learn from spending time with people like Phil. His outlook is clear, concise and refreshing.
Again, I hope you enjoy this interview just as much as I did recording it.
Thank you, Phil, and congratulations on an incredible career and contribution.
Thank you, everyone, for being part of the Profitably Farmer journey – bring on our second century!
Hutch & Team
P.S. Click here to learn more about Farm Owners Academy. You can also click here to book a time to ‘Have A Yarn’ with an FOA coach about how we might best support you on your journey.
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Thursday Jun 30, 2022
# 99 - Reflecting on the Farm Owners Academy Story...
Thursday Jun 30, 2022
Thursday Jun 30, 2022
Eight years ago, Farm Owners Academy (FOA) was just an idea shared by two incredible visionaries, Greg & Deb Johnsson.
Six months later, and following some time with Business Coach Andrew Roberts, the business we see and cherish today was born.
And the rest, as they say, is history.
As this is our 99th Profitable Farmer Podcast, I thought it appropriate to reflect on this journey with FOA Co-Founders Greg Johnsson & Andrew Roberts.
From that initial idea, now to an incredible community of over 500 farm businesses progressing through our various programs and a team of 20 dedicated business coaches and highly professional support personnel, the FOA Story is one worthy of sharing.
As a team and community, we can all be proud of what we have together created. I personally feel this project will make an impact of significance on our industry, as it has for the hundreds of farming families who have already completed our various programs.
I’d like to dedicate this interview to Greg, Deb and Robbo. Your Vision, intent, enterprise, dedication and tireless effort have delivered a Business Masterclass and Coaching Program to Australian Agriculture that is like no other.
To our team of incredible coaches and those in support, thank you for your unwavering loyalty and commitment to supporting our farming families to learn, grow and achieve their potential.
And finally, to all of you in our community – our podcast listeners, Take Control and Farm Financial Framework Members, TOP Producer Program event attendees, our Platinum Mastermind Program and our Alumni, thank you for your openness and your willingness to lean in, improve and be part of our growing community.
I hope you enjoy this podcast just as much as I enjoyed reflecting with two incredible individuals, Andrew Roberts and Greg Johnsson.
Keep winning, everyone!
Hutch
P.S. Click here to learn more about Farm Owners Academy. You can also click here to book a time to ‘Have A Yarn’ with an FOA coach about how we might best support you on your journey.
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Wednesday Jun 15, 2022
# 98 - Average business decisions at tax time
Wednesday Jun 15, 2022
Wednesday Jun 15, 2022
Let me be straight for a moment.
Many of us are making tax ‘minimisation’ decisions at tax time that constrict our growth.
Many of us are expecting more of our Accountants than they are equipped to offer.
Finally, many of us do not have the people around us that can truly support our professional and business advancement.
These three things, especially at tax time, can be costing us a fortune.
In this episode, I welcome farm finance specialist Jeff McDonald, Executive Director at RLS Agribusiness, back to the show. I also speak with two FOA Platinum Mastermind graduates and leading farm financial controllers, Emma Strong and Mel Crockett. They share how investing in their financial development has forever changed their farm business performance.
In this important conversation, we explore:
how Super, FMD’s and spending money at tax time can, in fact, impede your progress;
how to turning a profit and paying tax is a good thing (that should be celebrated);
how as farm owners, WE need to TAKE RESPONSIBILITY for how we present to the banks and do the ‘heavy lifting’ for our bankers; and
how building your financial acumen is CRITICAL to your success and advancement.
Speaking plainly once again, perhaps this is you holding your business back?
Perhaps a stronger advisory team AND an investment in yourself can be the key changes you can make to move your business forward.
Perhaps there are some better, higher-level questions we can each be asking…
Perhaps the Farm Financial Framework is for you: www.farmownersacademy.com/fff
Thank you all. Thank you, Jeff, Emma & Mel, and enjoy.
Hutch
P.S. You will hear me speak about the Farm Financial Framework course during this episode. A program I believe deeply in that has helped so many and can create long-lasting change for farm business families. To learn more about the program or join our upcoming our next intake, please CLICK HERE.

Tuesday May 31, 2022
# 97 - Finance, Farming and Family
Tuesday May 31, 2022
Tuesday May 31, 2022
It is always a pleasure to catch up, shoot the breeze and reflect on all things finance, farming and family with Tony Catt, Director at Catapult Wealth.
Tony and the team at Catapult Wealth specialise in accounting, wealth creation and succession planning for Australian farming families. As one of FOA’s referral partners AND as our resident succession planning specialist, we recommend Tony and his team highly.
In this podcast, Tony and I take the opportunity to re-connect and reflect on a range of important topics impacting farming families, including:
the current state of our economy,
interest rate expectations & inflation,
property prices & land value,
financing, funding & the banks,
professionalism in farming,
families in farming, and
Tony’s latest thoughts & insights on navigating succession in this new climate.
Tony is a rare and engaging individual with a deep passion for helping farming families create wealth and thrive!
It’s always a lot of fun and incredibly insightful sharing some time with him.
Enjoy.
Hutch
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Sunday May 15, 2022
# 96 - A Vision for Australian Agriculture
Sunday May 15, 2022
Sunday May 15, 2022
For a vision to be compelling AND create meaningful change, it has to enrol and inspire.Well-designed, a compelling vision can align people from all walks of life, diverse backgrounds, varying persuasions, and even competing preferences.To me, it seems that for Australian Agriculture, this has been achieved thanks to Tony Mahar and the National Farmers Federation (NFF).In 2018, NFF sought to prepare a shared vision for Australian Agriculture.A sixth-month consultation process with the industry, some deep thinking, a host of critical conversations and input from key players, and a supporting roadmap to 2030 was born. Within it, an overview of important mega-trends to impact us all, five pillars to focus their effort, and a shortlist of major projects to initiate and impact.NFF’s 2030 Vision and Roadmap can be found by clicking here.I speak with Tony Mahar, CEO of National Farmers Federation in this podcast. We explore what is unique about the economic climate of today and the vision and roadmap they have pioneered for Australian Agriculture. Finally, we touch on some key issues impacting our industry, including supply shortages, labour shortfalls and trade challenges.Importantly, we also connect on what is good about being in this industry at this time and how fortunate we are as farming families and business owners to be part of a nation and industry with so much to look forward to.Thank you, Tony, for your openness, transparency, overview, and insight.A very interesting conversation.Enjoy! Jeremy
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Saturday Apr 30, 2022
# 95 - Time Management and Personal Productivity
Saturday Apr 30, 2022
Saturday Apr 30, 2022
You will have heard me say this before: Time is our greatest asset.
So many of us feel SO BUSY. We operate in CHAOS. We are REACTIVE rather than proactive.
There is just not enough time in the day!
Putting it simply, I believe that farmers (as a rule) DO NOT VALUE THEIR TIME.
So many of us are STUCK in our business - ‘saving a wage’ by doing the LOW-VALUE tasks on our farm. And this is ‘costing us a fortune.’
In this podcast, I speak with two of the most professional and highly effective individuals I know – FOA’s General Manager, Sam Johnsson and FOA’s Business & Administration Manager, Michaela Malicki.
In this podcast, we explore how they manage their time and the tips & tactics they recommend to help you become more effective. We discuss email management, diary management, scheduling, planning, to-do lists, meeting management and quarterly planning.
In life, no one (necessarily) has any more time than anyone else. We all experience time the same way.
The key to TAKING CONTROL and being highly effective comes down to how we value and prioritise our time.
I hope this podcast is helpful to you. I hope it inspires you to make meaningful changes and apply professional time management practices to your lives and your farms.
Please share your key take-aways and wins on the Profitable Farmer Facebook group, and reach out with any comments and questions on this.
Finally, FOA’s Take Control Program delves deep into this topic and offers some powerful training to help you implement this and be more effective. For more details, go to: www.farmownersacademy.com/takecontrol
Well done. Thank you, and have a PRODUCTIVE few weeks!
Hutch
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!