Profitable Farmer
This show is all about increasing the profitability of your farm so you work smarter and not harder. Your host, Jeremy Hutchings (Managing Director at Farm Owners Academy), reveals the best farming business tips for more leverage in your farm business.
Episodes

Friday Jul 15, 2022
# 100 - Leadership lessons from a Wallaby Great
Friday Jul 15, 2022
Friday Jul 15, 2022
Growing up, like most kids, I had three heroes:
Mel Gibson,
Greg Norman, and
Phil Kearns.
All Aussies. All champions in their own way in their chosen field.
To celebrate our 100th Profitable Farmer Podcast episode, it gives me great pleasure to introduce Wallaby great Phil Kearns (OAM).
Phil is without question one of Australia’s greatest ever Rugby Union players. With 67 tests as #2 for the Australian Wallabies,10 as Captain and 73 games for the NSW Waratahs, Phil was a key contributor to 3 successful Rugby World Cup campaigns, including the memorable 1991 and 1999 victories over England and New Zealand, respectively.
Beyond Rugby, Phil is a thoughtful, composed and genuine leader. A true gentleman of sport, business and philanthropy.
I was lucky enough to meet Phil recently when he opened the new clubhouse at the local Cootamundra Rugby grounds. The time he openly shared with my family, the kids of the Club and their families was incredible.
His passion for Australian Rugby, grass-roots footy, local communities, and youth development is inspiring. His contribution to the game of Rugby and its future in Australia is significant.
Enjoy this conversation where we connect and discuss:
the past and future Australian Rugby landscape;
the process to win the recent Rugby World Cup bid, what this means for Australian Rugby;
his career as a Wallaby; and
his take on leadership and how to get the best for & from individuals and teams.
There is always so much we can learn from spending time with people like Phil. His outlook is clear, concise and refreshing.
Again, I hope you enjoy this interview just as much as I did recording it.
Thank you, Phil, and congratulations on an incredible career and contribution.
Thank you, everyone, for being part of the Profitably Farmer journey – bring on our second century!
Hutch & Team
P.S. Click here to learn more about Farm Owners Academy. You can also click here to book a time to ‘Have A Yarn’ with an FOA coach about how we might best support you on your journey.
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Thursday Jun 30, 2022
# 99 - Reflecting on the Farm Owners Academy Story...
Thursday Jun 30, 2022
Thursday Jun 30, 2022
Eight years ago, Farm Owners Academy (FOA) was just an idea shared by two incredible visionaries, Greg & Deb Johnsson.
Six months later, and following some time with Business Coach Andrew Roberts, the business we see and cherish today was born.
And the rest, as they say, is history.
As this is our 99th Profitable Farmer Podcast, I thought it appropriate to reflect on this journey with FOA Co-Founders Greg Johnsson & Andrew Roberts.
From that initial idea, now to an incredible community of over 500 farm businesses progressing through our various programs and a team of 20 dedicated business coaches and highly professional support personnel, the FOA Story is one worthy of sharing.
As a team and community, we can all be proud of what we have together created. I personally feel this project will make an impact of significance on our industry, as it has for the hundreds of farming families who have already completed our various programs.
I’d like to dedicate this interview to Greg, Deb and Robbo. Your Vision, intent, enterprise, dedication and tireless effort have delivered a Business Masterclass and Coaching Program to Australian Agriculture that is like no other.
To our team of incredible coaches and those in support, thank you for your unwavering loyalty and commitment to supporting our farming families to learn, grow and achieve their potential.
And finally, to all of you in our community – our podcast listeners, Take Control and Farm Financial Framework Members, TOP Producer Program event attendees, our Platinum Mastermind Program and our Alumni, thank you for your openness and your willingness to lean in, improve and be part of our growing community.
I hope you enjoy this podcast just as much as I enjoyed reflecting with two incredible individuals, Andrew Roberts and Greg Johnsson.
Keep winning, everyone!
Hutch
P.S. Click here to learn more about Farm Owners Academy. You can also click here to book a time to ‘Have A Yarn’ with an FOA coach about how we might best support you on your journey.
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Wednesday Jun 15, 2022
# 98 - Average business decisions at tax time
Wednesday Jun 15, 2022
Wednesday Jun 15, 2022
Let me be straight for a moment.
Many of us are making tax ‘minimisation’ decisions at tax time that constrict our growth.
Many of us are expecting more of our Accountants than they are equipped to offer.
Finally, many of us do not have the people around us that can truly support our professional and business advancement.
These three things, especially at tax time, can be costing us a fortune.
In this episode, I welcome farm finance specialist Jeff McDonald, Executive Director at RLS Agribusiness, back to the show. I also speak with two FOA Platinum Mastermind graduates and leading farm financial controllers, Emma Strong and Mel Crockett. They share how investing in their financial development has forever changed their farm business performance.
In this important conversation, we explore:
how Super, FMD’s and spending money at tax time can, in fact, impede your progress;
how to turning a profit and paying tax is a good thing (that should be celebrated);
how as farm owners, WE need to TAKE RESPONSIBILITY for how we present to the banks and do the ‘heavy lifting’ for our bankers; and
how building your financial acumen is CRITICAL to your success and advancement.
Speaking plainly once again, perhaps this is you holding your business back?
Perhaps a stronger advisory team AND an investment in yourself can be the key changes you can make to move your business forward.
Perhaps there are some better, higher-level questions we can each be asking…
Perhaps the Farm Financial Framework is for you: www.farmownersacademy.com/fff
Thank you all. Thank you, Jeff, Emma & Mel, and enjoy.
Hutch
P.S. You will hear me speak about the Farm Financial Framework course during this episode. A program I believe deeply in that has helped so many and can create long-lasting change for farm business families. To learn more about the program or join our upcoming our next intake, please CLICK HERE.

Tuesday May 31, 2022
# 97 - Finance, Farming and Family
Tuesday May 31, 2022
Tuesday May 31, 2022
It is always a pleasure to catch up, shoot the breeze and reflect on all things finance, farming and family with Tony Catt, Director at Catapult Wealth.
Tony and the team at Catapult Wealth specialise in accounting, wealth creation and succession planning for Australian farming families. As one of FOA’s referral partners AND as our resident succession planning specialist, we recommend Tony and his team highly.
In this podcast, Tony and I take the opportunity to re-connect and reflect on a range of important topics impacting farming families, including:
the current state of our economy,
interest rate expectations & inflation,
property prices & land value,
financing, funding & the banks,
professionalism in farming,
families in farming, and
Tony’s latest thoughts & insights on navigating succession in this new climate.
Tony is a rare and engaging individual with a deep passion for helping farming families create wealth and thrive!
It’s always a lot of fun and incredibly insightful sharing some time with him.
Enjoy.
Hutch
When you’re ready to take the next step and work with us, here are three things you can do:
1. Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.2. Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.3. Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Sunday May 15, 2022
# 96 - A Vision for Australian Agriculture
Sunday May 15, 2022
Sunday May 15, 2022
For a vision to be compelling AND create meaningful change, it has to enrol and inspire.Well-designed, a compelling vision can align people from all walks of life, diverse backgrounds, varying persuasions, and even competing preferences.To me, it seems that for Australian Agriculture, this has been achieved thanks to Tony Mahar and the National Farmers Federation (NFF).In 2018, NFF sought to prepare a shared vision for Australian Agriculture.A sixth-month consultation process with the industry, some deep thinking, a host of critical conversations and input from key players, and a supporting roadmap to 2030 was born. Within it, an overview of important mega-trends to impact us all, five pillars to focus their effort, and a shortlist of major projects to initiate and impact.NFF’s 2030 Vision and Roadmap can be found by clicking here.I speak with Tony Mahar, CEO of National Farmers Federation in this podcast. We explore what is unique about the economic climate of today and the vision and roadmap they have pioneered for Australian Agriculture. Finally, we touch on some key issues impacting our industry, including supply shortages, labour shortfalls and trade challenges.Importantly, we also connect on what is good about being in this industry at this time and how fortunate we are as farming families and business owners to be part of a nation and industry with so much to look forward to.Thank you, Tony, for your openness, transparency, overview, and insight.A very interesting conversation.Enjoy! Jeremy
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Saturday Apr 30, 2022
# 95 - Time Management and Personal Productivity
Saturday Apr 30, 2022
Saturday Apr 30, 2022
You will have heard me say this before: Time is our greatest asset.
So many of us feel SO BUSY. We operate in CHAOS. We are REACTIVE rather than proactive.
There is just not enough time in the day!
Putting it simply, I believe that farmers (as a rule) DO NOT VALUE THEIR TIME.
So many of us are STUCK in our business - ‘saving a wage’ by doing the LOW-VALUE tasks on our farm. And this is ‘costing us a fortune.’
In this podcast, I speak with two of the most professional and highly effective individuals I know – FOA’s General Manager, Sam Johnsson and FOA’s Business & Administration Manager, Michaela Malicki.
In this podcast, we explore how they manage their time and the tips & tactics they recommend to help you become more effective. We discuss email management, diary management, scheduling, planning, to-do lists, meeting management and quarterly planning.
In life, no one (necessarily) has any more time than anyone else. We all experience time the same way.
The key to TAKING CONTROL and being highly effective comes down to how we value and prioritise our time.
I hope this podcast is helpful to you. I hope it inspires you to make meaningful changes and apply professional time management practices to your lives and your farms.
Please share your key take-aways and wins on the Profitable Farmer Facebook group, and reach out with any comments and questions on this.
Finally, FOA’s Take Control Program delves deep into this topic and offers some powerful training to help you implement this and be more effective. For more details, go to: www.farmownersacademy.com/takecontrol
Well done. Thank you, and have a PRODUCTIVE few weeks!
Hutch
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Friday Apr 15, 2022
# 94 – Navigating high input prices in this new season.
Friday Apr 15, 2022
Friday Apr 15, 2022
Once again, we are reminded that no two seasons are the same.
Distinct from prior seasons, we find ourselves in a new business environment where, like diesel prices, the cost of many farm inputs has increased by 30% plus.
The result of COVID and fuel prices on freight, combined with the Russia - Ukraine conflict, we may be looking at a situation where some inputs are in short supply at the farm gate.
In this podcast, and on the back of a local meeting with a buying group I am part of, I invite local Cootamundra Nutrien Branch Manager, Timothy Callan, to join Greg Johnsson and me to discuss this issue.
In this, we explore:
what Nutrien are seeing in terms of input pricing and availability;
what is causing these issues;
where the problems are (Urea in particular);
what is the outlook for this, and how long might it last; and
what to do about it.
In addition, I ask FOA Co-Founder Greg Johnsson to discuss:
the mindset we need to have around this;
the need to keep perspective and see the whole picture when making decisions;
the concept of farming for margin at this time;
understanding the law of diminishing returns;
using the analytical tools available to support decision-making; and
the value of quality agronomic / business advisers at this time.
A relevant topic and an important conversation.
With favourable prices across most commodity categories at present, there is an immense opportunity this year IF we analyse well, make strong and early decisions and farm for margin and not yield.
Thank you all, and all the best as we get underway with this unique and new season.
Keep winning!
Hutch
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Thursday Mar 31, 2022
# 93 - Men, who do you have in your corner?
Thursday Mar 31, 2022
Thursday Mar 31, 2022
Let’s be real for a moment; business ownership is one of the world's toughest assignments. Even more so is farm business ownership, with its numerous complexities and subtleties. At the same time, business ownership AND farming can be very lonely places.
In our roles on-farm, and as we all know, we have “ups and downs”.
And so, my question is:
who do you have in your corner?
… who do you have around you helping you be at your best?
… who do you call on to ensure you are resilient, confident and competent?
Engaging a psychologist was a turning point for me - one of the greatest choices and changes I have made. Truly a life-or-death decision. A very real ‘sliding doors moment’ for me.
As a result of my decision to seek professional help and get my head right, my life now is beyond my wildest dreams.
Given this, it gives me great pleasure to welcome Dr Dave Anthony to our podcast.
Dave is a registered psychologist with an impressive list of qualifications, affiliations and experience under his belt. He is passionate about changing the way men engage in therapy and improving their quality of life.
Dave is the CEO and Co-Founder of Mantle - a national, confidential, virtual mental health service for men. Their mantra is to see men across Australia move from ‘below average to good’ and from ‘good to great’… to help them grow and be better versions of themselves.
Join us for this incredible interview in which we explore:
how are men wired;
what drives us?;
what is it we actually want?; and
where we need to focus to be at our best.
Dave, congratulations to you and your team for all you are pioneering and achieving in support of the great men across Australia - our landscape is better for your efforts.
To make contact with Mantle Health, visit: www.mantlehealth.com.au
Click on the green “BOOK A TIME” button
Select service type (Clinical or Performance)
Then “Any practitioner” to find next available (you can check out the team bios first, by clicking the “Our Team” page).
Alternatively, call 1300 646 753, or submit an enquiry via email info@mantlehealth.com.au. Regardless of how contact is made, Mantle Health will respond to all enquiries within one business day
NB: if you don’t have a treating GP, Mantle can assist you in accessing a Mental Health Plan through their partner GP telehealth service for a Medicare rebate of part of the session cost.
Stay strong, everyone.
Jeremy
P.S. for a link to “supporting the men in your life” conversation guide and 4 R’s we referenced during this podcast, click here!
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business, leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!

Tuesday Mar 15, 2022
# 92 - A global shift to the economy...
Tuesday Mar 15, 2022
Tuesday Mar 15, 2022
Once again, our world has taken a surprising and unprecedented turn - on the back of fires, COVID, floods… and now war.
After a period of economic expansion and optimism, we now find ourselves experiencing a global shift to the market we operate in.
To explain and explore this highly significant shift, I am delighted to welcome back our resident investment specialist Terry Tran, founder of The Freedom Trader.
In this episode, we explore the likely combined impacts of:
inflation,
interest rates,
recent government stimulus,
gross indebtedness,
corporate earnings activities, and
the liquidity cycle.
Importantly, and as Terry does so well, we unpack what this means for you as an investor in the stock market. How to be proactive in reviewing and re-shaping your off-farm investment portfolio, and how to position yourself to take advantage of the very real opportunities that now present.
For those wanting more in-depth insight and training on this topic, as well as strategies for creating real wealth through off-farm investing, we highly recommend registering for Terry’s upcoming, FREE & LIVE online wealth creation Masterclass - ‘How to Create Real Wealth Outside Your Farm Safely’ being held on Wednesday 23rd March 2022.
Thank you, Terry, once again for your brilliance and your insight.
I trust this discussion is of value to you.
Enjoy!
Jeremy
P.S. For more information about Terry Tran’s free online training event, ‘How to Create Real Wealth Outside Your Farm Safely’ or to register – click here!

Monday Feb 28, 2022
# 91 - Modern Day Pioneering
Monday Feb 28, 2022
Monday Feb 28, 2022
In this Podcast, I am delighted to interview my good friend and FOA Business Coach Sam Pincott, sharing with you the story of Holbrook Paddock Eggs.
With so many emerging businesses, especially those that dare to be different, we face a multitude of headwinds, challenges and even criticism. In their careers, Sam and his wife Prue have faced their fair share of all of these. I have genuinely admired the true commitment, determination and persistence they have shown over their 13-year journey.
It is an absolute credit to them to now see their business is really hitting its straps. With a dedicated and loyal team, a strong brand and client base, a scalable business model supported by strong systems, Holbrook Paddock Eggs is now firmly placed as a great example of the ‘paddock to plate’ concept we so often hear about.
With over 15,000 free-range chooks and leading a team of 10, Sam and Prue are a great example of a farming family who have dared to be different while remaining true to their values and pioneered a new and different means by which to succeed in this game of Agriculture.
Importantly, it is also an example of how we can CREATE NEW VALUE by building a business system that works to complement the farm.
We are proud to have Sam as a Coach at Farm Owners Academy, helping other farming families dare to be and do the same!
Congratulations, Prue and Sam, and thank you for openly sharing your story.
Jeremy
P.S. You can learn more about Holbrook Paddock Eggs by clicking here.
When you’re ready to take the next step and work with us, here are three things you can do:
Subscribe to our ‘Profitable Farmer’ podcastThis free audio podcast delivers ideas to help you run a great business – leading to more profit, control and freedom – Click here.
Join the Farm Owner Academy’s closed Facebook group ‘Profitable Farmer’Our new Facebook community is where smart farm owners learn how to get more profit, control and freedom, and you can connect with like-minded farm owners – Click here to join.
Work with us privatelyIf you’d like our team to help you scale up your farming business or create a ‘freedom farm’ just email us at support@farmownersacademy.comand put “Private” in the subject line… tell me a little about your business and what you’d like to improve and I’ll send you the information you need to get started!